Cape Panwa Raceweek underscores Phuket’s ‘regatta hub’ status
PHUKET expects a boost in low-season arrivals as the 13th “Cape Panwa Hotel Phuket Raceweek” is set to welcome more than 400 sailors and their friends from 30 countries from July 20-24 to compete in four days of exciting sailing off the island’s southeast coast.
“Thailand has five international regattas that attract sailors from around the world each year,” said Chavanee Tongroach, vice minister of tourism and sports. “Phuket is the most popular of all the locations and has the most regattas – we can say that Phuket is the regatta hub.
“The beautiful sailing grounds and marine facilities are excellent, and Cape Panwa Hotel Phuket Raceweek is very much in line with the government policy to promote Thailand as a leading marine tourism destination in the region.”
Phuket is home to three of the country’s “big five” international regattas, and with Phuket Raceweek’s low-season timing, it brings a boon to the island’s tourism industry, delivering revenues and showcasing the low-season beauty of Phuket and its year-around sailing credentials.
Moreover, the timing is popular with overseas sailors, particularly Australians, who can escape their winter for some warm-weather sailing.
“Over the last four years we have focused a lot on raising awareness of Phuket Raceweek overseas and increasing its appeal to international sailors,” said Byron Jones, managing director of the event’s organiser, Media Business Services Co.
“We are now seeing the results, with the number of international participants and chartered boats on the up. This brings benefits to Phuket through room bookings and tourism revenue, and we estimate the net financial gain to the island from Phuket Raceweek to reach Bt15 million.”
In addition to the time of year and appeal of warm-weather sailing, Cape Panwa Hotel itself is a huge drawing card for sailors, the organisers say. Its stunning beachfront and pier provide easy access for boats and an ideal anchorage for the fleet, while the five-star hospitality, Bamboo Bar and Regatta Village make for a perfect sailing environment.
“Marine tourism is a good way to showcase Phuket as a world-class tourism destination and its unique culture and lifestyle,” said Poomiphat Navanukroh, travel-industry group director for Cape & Kantary Hotels.
